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Who benefits?

It may be surprising to learn the expenditures for tobacco advertising far exceed the spending of toy marketing. In 2012, the toy industry spent more than 1.25 billion dollars to market its products. To compare, the tobacco industry in 2011 spent 8.8 billion dollars advertising their products. 

Not being able to broadcast their products they sought convenience stores as their most important marketing partner. These stores are frequently visited by youth, which prominently displays tobacco products near cash registers and candy where youth will see them every time they shop.

With the amount of harm surrounding tobacco use, its understandable to beleive the only ones benefiting from its use are distrubutors and producers of the products.  Advertising tobacco products alone is a multibillion dollar exspense.  Banned from being broadcasted, they still have a powerful ability to appeal and manipulate users along with attracting the youth (Jacobs). 

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